Roll-off Parts

While at Deist Industries, I led the design and development of the Roll-Off Parts e-commerce website—building a streamlined, responsive storefront tailored for customers seeking durable replacement and repair solutions. My focus was on clarity, usability, and creating a trustworthy visual identity that stood out in a highly specialized market.

In addition to web development, I designed branded internal and external catalogs, produced high-quality product photography, and unified the visual presentation across all platforms. Each asset was crafted to support both customer decision-making and sales team efforts.

The result was a revitalized digital experience that positioned Roll-Off Parts ahead of its competitors—effectively communicating the value, reliability, and accessibility of their parts and services to a broad customer base.